Live Segments automatically update as your contacts match or unmatch the filters you've set.

To create a Live Segment:

  1. Click Segments in the left sidebar > + Create Live Segment in the top right corner
  2. Choose the filters you want to use to create your segment and click Apply Filters
  3. Once the filtered list loads, click Create Segment in the top right corner
  4. Name your segment and you're good to go!

Use Live Segments to create automatically updating groups, like:

  • Females within 100 miles of LA who've spent more than $500
  • 18 to 24-year-old males who've abandoned their shopping carts
  • Customers who've engaged with you on Instagram and spent between $50 - $100
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