Here are some things you can do to increase your email campaign's deliverability:

  1. Remove unnecessary caps, asterisks, and punctuation from the subject line and email copy
  2. Limit the number of links in the email body (3 - 5 max)
  3. Segment your list before sending (check out this post: Email List Segmentation Tips for Ecommerce)
  4. Only send your email to Active subscribers (you can choose from Hive's Engagement Segments when sending a campaign)

Check out this related article:

P.S. If you think something is happening on our end that's causing you to see higher than average spam rates, please let us know - hello@hive.co.

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