Here are some things you can do to increase your email campaign's deliverability:
- Remove unnecessary caps, asterisks, and punctuation from the subject line and email copy
- Limit the number of links in the email body (3 - 5 max)
- Segment your list before sending (check out this post: Email List Segmentation Tips for Ecommerce)
- Only send your email to Active subscribers (you can choose from Hive's Engagement Segments when sending a campaign)
Check out this related article:
P.S. If you think something is happening on our end that's causing you to see higher than average spam rates, please let us know - email@example.com.