To set up an email automation, click Email Automations in the left sidebar > + New Email Automation.
You can create a Build-It-Yourself Email Automation from scratch or if you connect Shopify, you'll get a few customizable email automations, right out of the box, including:
New customer thank you
How to Build an Email Automation from Scratch
Enter the title of the automation that will appear internally in your dashboard
Select the trigger that starts the automation
Add any rules to specify who enters and continues in the automation
Customize the time delay between the trigger and action
Choose the email template, subject line and preview text
Any additional delays and emails you'd like to send
Here's an example of an abandoned cart email automation with four time delays and four emails.
Note: If you haven’t created a template, create a new one or edit a default template by clicking Templates in the left sidebar.